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ALL DIGITAL ENTERTAINMENT CO. GOES PUBLIC|五月天樂團演製公司 月底擬登錄興櫃

Good Morning Taiwan
2017-03-21
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As Taiwan continues to find its place, not just politically but also culturally and creatively, side by side the Mainland, many look to the island's entertainment industry, which has produced hit artists and albums wildly popular in China over the years. And now, new blood is about to be added as the island's most comprehensive all-around audio video entertainment company prepares to go public. Here's a look.

Waving light sticks, fans of rock band Mayday are enjoying the music to the fullest at the band's 20th anniversary world tour concert held in Kaohsiung. B'in LIVE Co., the backstage driving force of the concert, is expected to be listed on the emerging stock market in March.

== WEN-PIN HOPE LEE, NTNU CRBD Asia Popular Music==
From concept development, program planning, site execution, to the rest of the things, they deal with them all. I think they have done a remarkable job.

B'in LIVE Co. used to be a part of recoding company Believe in Music. In 2014, the production department separated from the recoding company, and became the first all-around audio video entertainment company in Taiwan, providing all-in-one services to the entertainment industry with upstream and downstream applications. Last year, the company had a net income of NT$790 million. It passed its IPO application in January and is ready to be listed on the Taipei Stock Exchange.

== CHEN CHUN-SHENG S VP Cathay Securities Corporation==
There are talented people in Taiwan. Taiwan has its own unique culture and is equipped with special technical skills, which are high value-added. Usually, this kind of business has relatively small amount of capital. With the help of the capital market, it can continue to make a profit. The business will be able to help the whole industry develop and transform.

The cultural and creative industry accounts for 3 percent of the global GDP, and 1 percent of total global employment, demonstrating a strong development potential. Through inner cooperation, cross-industry cooperation, and the help of government, the industry is hoped to finds its own way to success in Taiwan.
TRANSLATED BY:ARIEL HSIEH

文創產業再添身生力軍,原本是五月天相信音樂演製部門的必應創造,2014年獨立門戶後,成為台灣首家全方位娛樂影音公司登錄興櫃。

台下歌迷手拿螢光棒奮力揮舞,現場氣氛嗨到不行,五月天20周年世界巡演在高雄熱鬧登場,而演唱會幕後推手''必應創造'',原是五月天「相信音樂」的製作部門,2014年自立門戶後,預計於3月底登錄興櫃。

== 亞洲流行音樂研究暨產學發展辦公室執行長 李和莆==
他們從一開始發想
到節目規劃到現場執行
到最後整個後續的東西
他們都親自包辦
很多公司他們會這邊包那邊包
這點是目前我覺得
五月天他們做的最好的地方

必應創造是由一群有創意、有想法的專業人員所組成,是台灣第一家全方位娛樂影音公司,上下游軟硬體一條龍,也輸出、輸入國內外藝人演唱會,去年自結營業收入約7.9億元,去年底申請公開發行,今年1月通過,目前已送件櫃買中心申請登錄興櫃。

==國泰證券資深副總經理 陳俊昇==
台灣還是有獨特的一些人才跟文化
甚至技術的部份
因為他就是一個附加價值高
通常他們的資本額都不大
所以透過這些資本市場的幫助的話
可以讓它的資本
不斷累積不斷的獲利
我想這方面的一個資金
就可以幫助我們整個產業
迅速做一個發展跟轉型

法人認為,全球文創產業的產值占全球GDP的3%,創造之就業人口也占全球就業總數的1%,顯示文創潛力無窮,未來如果能進行業內與跨業合作,再加上政府的引導,讓業者投資回收產生經濟效益,有機會讓文創走出不同的路。